Shopify Sales Report

Proper Sales Funnelling

There are 4 main stages to an ecommerce sales funnel. Awareness, Consideration, Purchase & Retention. You need marketing activity specifically designed to fuel each stage of the funnel, and naturally, move people through each stage.

Direct-to-Consumer E-commerce Brand

This established brand offers formal wear such as cocktail and day party dresses, as well as dresses for events like homecoming, formals, prom and even wedding gowns.

Attracting new customers with Advantage + Shopping Campaign

With Advantage+ shopping campaigns, we were able to deliver ads to potential customers featuring products they were more likely to purchase compared to our usual catalog campaigns. Very quickly we saw results equal or better to campaigns with years of learnings behind them, and are very optimistic about the efficiencies these machine-learning campaigns will drive for our business.

A/B TestMore Than 150 Different Version of Ad

We have done a lot of split test campaign with cold audience that help up to drive quality traffic from machine learning system. Couple of campaign has more than 150 test ads with different combinations and then optimize it for best results.

Facebook Ad Manager Report

Result

  • 18% decrease in cost per purchase using an Advantage+ shopping campaign plus
  • 32% increase in return on ad spend using an Advantage+ shopping campaign plus
  • 3% decrease in cost per impression using an Advantage+ shopping campaign plus

Product Used

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